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Integrity Audit

Integrity audits are designed to limit cash pocketing by staff and to check on client’s staff compliance with corporate procedures -Standard Operating Procedures (SOPs).

Service Quality Audit

The service quality is measured by measuring the expectations of the customer before trying the service and after the receipt of the service. The narrower is the gap, the better is the service quality.

Mystery Shopping

A great Market Research tool used to check on service quality is Mystery Shopping programs. It will give insight on the entire experience from the perspective of a typical customer,..

About Us

Strategic Planners is a Marketing and Management consulting firm that specializes in providing integrated business development solutions which effectively address the needs of clients operating in GCC and the Levant markets. Headquartered in Dubai, Strategic Planners also has virtual offices in USA and Canada. By providing a flexible network of consultants and affiliations with foreign consulting firms, our team of experts has established a record of excellence for creating business solutions that cater to a wide array of industries and economic sectors. Enhancing our clients’ performance is the heart of our continued success.

Our Services

What we do

"Improved the hotel internal control by conducting an integrity audit… We’ve been conducting an integrity audit using the best audit tool from Strategic Planners since 2015, and I’ve to say that we managed to maintain better internal control in terms of F&B outlet billing procedures and prevent in malpractices from Outlet employees. I’m happy to see continued improvements and new features in the system and regularly recommend to my contacts."

Ashfaq Khan

Director of Finance at Sofitel Dubai Downtown

"We have developed a successful partnership with Strategic Planners throughout the past 11 years. The dedication, professionalism, accuracy and support are evident in all aspects! Mr. Saad, we value our business partnership and friendship - Thank you."

Maroun A. Daou

Cluster Director of Finance & Business Support – IHG Kuwait

"It is a Company whom I consider as a “honest employee in the business who knows how to do the job correctly, and guide/alert others for areas to improve”, The Strategic Planners are our business partners."

Mohamed Ramzan

Director of Finance at Millennium Kuwait

"Byrne engaged Strategic Planners to test our customer service at all levels of employee / client contact. As a result of the work carried out and presented by Strategic Planners, we believe we have been able to immediately improve our business performance and take steps to achieve further improvements in performance over the longer term. We will be repeating our service testing exercise with Strategic Planners help on a routine basis."